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The Essentials of Digital Marketing

Event Date: 07.27.2021

Time: 2-4pm

Francesca Olsen (https://francescaolsen.com/) is a writer, musician, textile artist, and digital marketing consultant. In this webinar, Francesca will cover the basics of digital marketing for artists, including branding, audience building, effective social media, SEO optimization and website best practices. By the end of this workshop, participants will have the tools to build an online audience, evaluate what digital platforms are best for their work, use analytics to determine future decision making, and put together a marketing plan that covers multiple platforms.

Suitable for artists in all disciplines. Open and free to artists across Massachusetts. Hosted by Assets for Artists in partnership with Mass Cultural Council.

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Assets for Artists is committed to making all professional development workshops and webinars as accessible as possible. If you have additional questions or to request accommodations to ensure your participation, please contact Assets for Artists.

Add to Calendar 07/27/2021 02:00 PM 07/27/2021 02:00 PM America/New_York The Essentials of Digital Marketing Time: 2-4pm Francesca Olsen (https://francescaolsen.com/) is a writer, musician, textile artist, and digital marketing consultant. In this webinar, Francesca will cover the basics of digital marketing for artists, including branding, audience building, effective social media, SEO optimization and website best practices. By the end of this workshop, participants will have the ...

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